Build your (3)

Making Your Sizing Chart for Bridal

This is a super common question for designers who are making the switch from custom to ready-to-wear bridal sizing. (This is helpful to understand as a store owner, because I promise you, brides will ask you about this all the time.)What should I set for my ideal fit and how do I do grading between […]

building a sales funnel for wedding business

Building a Sales Funnel that Works for You.

What’s your process for reaching new clients? If you’re in sales, you have a funnel. You may not know it, but it’s there. Your funnel is the process that brides or buyers go through from first hearing about you to buying a product. The problem with a funnel that you didn’t know was there is […]

sunjin

Why Bridal is not Your Niche.

I have read some fantastic info about why picking a niche is super important for your business. Fashion articles, entrepreneur posts, business sites, you name it. It’s a common discussion.What I’ve also seen is so many designers trying to break in to the bridal industry with the idea that “bridal” is a niche. Goodness gracious, […]

Build your (2)

The 3 Steps for Selling Better Now.

How’s your year going so far? Did you wake up January 2nd just as pumped as the day before? I would love for each day to build more excitement and momentum than the day before, even if that’s just not how life or business works. Can you imagine the kind of work you’d be creating […]